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The story of Phoenix

Phoenix, named after a bird found in the legends of the Eastern and Western myths. A spectacularly large, beautiful bird, adorned with awe-inspiring plumage.

A bird that never died. When it got old, the Phoenix set alight and rose from the ashes again with renewed youth. An ability that made it stand for immortality. A trait that made it synonymous with unrelenting and undying grit. And a facet that only served as an example of hope and what courage and will can achieve.

We call ourselves Phoenix. And we take inspirations of courage and grit from it. A shared trait that helps us overcome obstacles and challenges.

We work with burning passion in our hearts that fuel our ambition, drive our commitment, dedication and creativity, and ignites our senses only to bring back to life, a renewed eagerness and enthusiasm, time and time again.

Message of Director

Hello,

It gives me a great pleasure to introduce Phoenix Communications, a below-the-line marketing services agency that aims to creatively bridge millions of Vietnamese consumers’ lives with top-tier brands.

Our simple yet successful philosophy merges creative passion with practical application to captivate your audience, cultivate your message and elevate your brand. We strongly ensure the best campaigns come with the personal touch, and the willingness to forge genuine relationships with your consumers.

Our ambition is to continually push the boundaries of quality and belief in excellence across all areas of our work. With that, I welcome you to our world, meet our team and experience it for yourself. The energy, the faith, the devotion that we bring together will truly  make your brand the partner of Vietnamese consumers.

– Nguyen Yen Giang, Managing Director –

How we work?

Main reason to work with Phoenix

Phoenix is so named for our persistence to put the finest touch on every campaign.

Why will you love us?

We bring our customers true values at its best.

We are Passionate

The only way to do great work is to love what we do every day.

Awesome Support

Our service reflects how much we care of you.

About us

Phoenix Communications is a Marketing agency made-up of experts across many disciplines including:

  • Event
  • Activation
  • Store Merchandising & Retail Audit

Phoenix is so named for our persistence to put the finest touch on every campaign. What it means really, is our commitment and expertise in helping clients tell stories that truly matter and delivering the key messages of brands.

We are based in Ho Chi Minh City. We also have an affiliate network that spans across the country, from North to South, from urban to rural.

4 Reasons To Work With Phoenix

Creative Thinking

Perfect Quality

Consistent Content

Awesome Support

Core Team

This is our dedicated team who work day-in and day-out together to bring our clients the finest service.

Nguyen Yen Giang

MANAGING DIRECTOR

A natural born leader whose persona itself imparts a sense of assurance. Giang has mastered her domain with instinct, natural flair and sound decisions. She worked as a lead marketer for VIB Bank and Prudential Finance, a stint that helped her sharpen her business acumen and entrepreneur skills.

She started her career in advertising with Ogilvy where she excelled in her role in Account Management. Following which she climbed up the ladder fast to leading roles of Vice Director at Biz Solutions and IMA and the Managing Director at Pro Events. A period that added many feathers to her cap and many achievements to her employer’s credit.

As a head of Phoenix, our BTL agency, Giang has continued her impressive run, the result of which reflects in the trust and patronage of some of the most known brands.

Trieu Viet Ha

HEAD OF BUSINESS DEVELOPMENT

A woman of substance, in all ways possible. Her calm and receptive demeanor makes her an instinctive identifier of possibilities and her sound strategic mind, a presenter of well-researched facts.

Needless to say, one of her favorite pastime constitutes reading research studies and reports at Nielsen. Ha started showing promise from her early days in advertising. Her start at Lowe and the stint thereafter was dotted with a lot of commendable achievements, which just increased her appetite for new challenges.

She spent the following years testing her skills at TV Plus and IMA and bringing recognition with her high value solutions. As our strategy lead, Ha positions Phoenix advantageously.

Vo Hoang Nguyen Vinh

Account Director

A man of many talents and well-versed, efficient and effective in all of them. Vinh is what we would like to call a one-point-solution for all accounts, production and operations related needs. The mastery of which he acquired purely from his drive to ensure efficiency from knowledge and effectiveness with supervision stemming from experience.

His years at Motorola, Biz Solutions, Galaxy, ProEvents, IMA helped him master the craft and prepare him for his current and extremely challenging, high pressure role at Phoenix. The one he has taken on to with gusto and been constantly delivering beyond expectations, delighting clients and agency along the way. The multitude of his contributions so far makes him one of the key members of the Phoenix family.

Our services

There’s an easy way to define our work: we captivate your audience, cultivate your message and elevate your brand. While the description is simple, what we do is much bigger. It’s one thing to talk about big ideas, it’s another to make them happen. We have the talent and experience to handle projects of any size, anywhere in the world, from large corporate events to targeted consumer experiential activations. Whatever the message, we help you connect with audiences in ways you’ve never imagined.

Event

We handle from internal scopes (Product Launch, Sales Kick-off, Year-end Party, Team Building…) to external events (for Consumers, Wholesalers, Dealers…) & Press Conference.

Activation

We have our people around 6 key cities of Vietnam who can lead activations not only in urban but also in rural areas. Our deep understanding of consumers in different channels and regions together with our strong connection with local partners are keys to success.

Store Merchandising

Maximizing the visibility of product display and winning retailer’s support to the brand are ultimate goals of our Store Merchandising Service.

Portfolio

Our featured works and case studies given below

Our clients

Contact us

Let us know if we can help. Drop a line! We will get back to you promptly.




Address

Floor 6, Tai Vuong building, 104 Ung Van Khiem, Ward 25 Binh Thanh District, HCMC, Vietnam
Lầu 6, Tòa nhà Tài Vượng, 104 Ung Văn Khiêm, Phường 25 Quận Bình Thạnh, TP.HCM, Việt Nam

Tel

(+84) 28 35267 100

Email

giang.nty@phoenixcoms.vn